where past meets future
The story of Polaroid eyewear doesn't end in it's past. These ideals and beliefs live on today, in new imaginative ways.
To bring the brands past into the present we created a series of 'future lens stories’ to live along side and extend from key scenes within the 5 minute film.
These five stories live on an interactive digital platform where people are able to explore polaroid's past and present in a simple navigation timeline.
Full interactive experience here
(More about the side stories in the following project.)